BRANDING
CONVERSION OPTIMIZATION
WEB DESIGN + CONTENT STRATEGY
ECOMMERCE DESIGN
WORDPRESS
EMAIL MARKETING
MARKETING STRATEGY
Pay-Per-Click
SEO (Search Engine Optimization)
SOCIAL MEDIA
Hello. We’re Foursideweb,
A Creative Web Design &
Digital Advertising
Agency.
WEB DESIGN & BRAND IDENTITY
The right design doesn’t just look nice, it elevates your whole brand. Get a custom-crafted website that is not only functional, but speaks to your customers or audience in a way that moves them to action.
DIGITAL MARKETING
We create and execute digital marketing campaigns that drive leads and boost sales. We are seasoned online marketers. We help design and implement digital marketing campaigns that generate leads that convert to sales.
WE’RE DIFFERENT.
(And By “Different”, We Mean Better)
A Big Range of Services.
01. BRANDING
A STANDOUT BUSINESS
Is your website’s branding inconsistent or intangible? Your website is the key to a good first impression. Without a cohesive brand identity, your website might not be up to the task. That’s why branding is crucial to designing an effective website.
LOGO
A good logo communicates your core values and connects with your target personas, all in one concise package. We’ll use our design skills to provide you with a logo and graphic assets that will elevate your brand.
STYLE GUIDES
Having a consistent style is crucial to maximizing your brand’s impact. Consumers are less likely to trust brand presences that are all over the place. We’ll help you stay on brand with a style guide.
VOICE AND TONE
Words matter — and so do their voice and tone. Different things resonate with different people. At Foursideweb, we’ll help you refine your copy to best connect with your target audience.
BRAND STORY
Telling your brand story is your number-one way to get your audience excited about your company. Your brand story needs to be well-defined so that it can drive your strategy. We can help with this.
02. CONVERSION OPTIMIZATION
A DESIGN THAT DELIVERS RESULTS
A website that’s hard to navigate or confusing is a website that doesn’t do its job. Your website is your primary selling tool. Is it able to convert visitors into customers?
CONVERSION AUDIT
We’ll assess your current site to see what’s working — and what isn’t working. We’ll evaluate your visitors’ activity through heat maps and link tracking, then create a plan of action to boost your conversions.
COACHING
We offer a growth map to guide you toward a more effective approach to your online sales. Our strategy will help you reach your business goals.
FULLY MANAGED SERVICE
We’ll check in every month to review your results and continually optimize your site’s performance. With Foursideweb, you can expect a lower bounce rate and higher conversions on your website.
03. WEB DESIGN + CONTENT STRATEGY
BUILDING CUSTOMER CONFIDENCE
Are your content and design in alignment to meet your business goals? These two elements go hand-in-hand to boost consumers’ trust in your brand. Each supports the other to help your website give you the results you want.
STYLE GUIDE
Having a consistent, branded style is crucial to a professional, high-converting website. We’ll help you refine your style and put it into action.
WIREFRAMES
We’ll create wireframes to demonstrate how your content and design can work together to drive results. Wireframes show how these elements interact and logically fit together.
MOCKUPS
A mockup is a key part of web design that illustrates how your website will look and feel. We’ll design mockups that leverage your brand and style to help connect with your target audience.
CONTENT STRATEGY
A website needs more than just a pretty design. You need strong, branded content to entice and convert your visitors. We’ll show you how.
CONTENT WRITING
Not sure what to say? No problem. We’re here to help you craft compelling content that works within the strategy we build with you.
04. ECOMMERCE DESIGN
GET THE GROWTH AND SALES YOU WANT
Are your customers abandoning their cart? Is your inventory gathering dust? There are many e-commerce sites on the market. A poorly designed store won’t stand out from the crowd and could hurt your company’s reputation. A sleek, powerful online store helps you make sales.
GROWTH PLAN
The first step to any eCommerce redesign is to evaluate your current results and make a plan of action to grow your sales. We’ll leverage our marketing and web expertise to help you develop this roadmap.
BRAND IN ACTION
Having your brand define your site builds trust among your visitors with a consistent look, feel, and tone. Boost your brand’s authority with eCommerce design by Foursideweb.
HIGH-CONVERTING PRODUCT PAGES
Your product pages are your hardest-working sales reps. Don’t let them be weak and ineffective. We’ll combine content and design to get your visitors excited and ready to buy.
COMPELLING FUNNEL DESIGN
Good eCommerce sites lead visitors down the sales funnel with conversion-focused content and design. At Foursideweb, we specialize in funnel development that drives results.
USER-FRIENDLY CHECKOUT
The number-one cause of abandoned carts is a cumbersome checkout process. We’ll help you streamline your checkout pages to ensure that your customers complete their purchases.
05. WORDPRESS
POWERFUL CONTENT MANAGEMENT
WordPress is one of the most popular content management systems, but with recent changes to the platform, it can be hard to customize it for your purposes. A poorly managed WordPress site can hurt your SEO and sales. Avoid out-of-the-box templates and themes that hold you back. We’ll help you take full advantage of WordPress’ potential.
CUSTOM WORDPRESS THEMES
Having the same theme as thousands of other sites makes you look unoriginal and potentially less trustworthy. We will provide you with a custom theme to help you build your brand and drive conversions.
SEO OPTIMIZED
In SEO, half the battle is setting your site up correctly. We’ll build and configure your WordPress site to be SEO-friendly and able to generate traffic.
WOOCOMMERCE
Need to host an online store on your WordPress site? WooCommerce is a popular option. We’ll help you set up and customize this to maximize your sales.
CONTENT MANAGEMENT
WordPress is for more than blogging. It’s a robust content management system that permits you to build everything from a database to a multi-user publishing platform.
06. EMAIL MARKETING
MAKE A SPLASH IN THE INBOX
Are your email marketing campaigns going unopened and unread? Your email strategy might need an overhaul. The right combination of timing, content, and design can help you directly reach your target audience, but if any of these elements is off the mark, you could be hurting your results.
EMAIL DESIGN + CONTENT
Your email recipients take only a couple of seconds to decide whether to trash or read your email. We’ll use our expertise to make sure it’s the latter.
AUDIENCE SEGMENTATION
Your audience isn’t a monolithic group. Different people will respond to different things. We’ll help you figure out your audience segments and how to target them.
DRIP CAMPAIGNS
A single email often won’t cut it. A sequence helps you establish a conversation with your audience. We’ll work with you to develop automations that do the work for you.
LEAD CAPTURE
Purchased lists can hurt your results and prevent you from reaching qualified leads. We’ll strategize ways to get people to opt into your mailing list.
07. MARKETING STRATEGY
MAKING YOUR MARK ON YOUR CUSTOMERS
Not generating enough traffic means not meeting your sales goals. Sound familiar? A strategy that doesn’t take your insights into consideration or that relies upon an outdated approach is one that will hold your business back. It’s time to take a step forward.
MARKETING AUDIT
We’ll review your existing marketing strategy and evaluate how your current efforts are impacting your results. Then, we’ll begin creating a plan of action to help you redefine and reach your goals.
MARKET RESEARCH
Without data backing it up, your strategy will be ineffective. We’ll assist you with the research you need for a robust strategy, including competitor, keyword, and audience research.
CONTENT STRATEGY
A key part of digital marketing is having a compelling, cross-platform content strategy. At Foursideweb, we specialize in using branded content to drive results.
08. Pay-Per-Click
AN AD STRATEGY THAT DELIVERS RESULTS
Are you getting enough bang for your advertising buck? Does your search traffic have enough qualified leads? To reach your target customers, you need to send targeted ads that drive them straight to your website. PPC advertising is an excellent way to boost your visitors and drive conversions to your site.
KEYWORD RESEARCH
In PPC advertising, the keywords you choose can make or break your strategy. We’ll help you determine the most cost-effective keywords to bid on.
GOOGLE ADS
The Google Ads platform can be daunting, but at Foursideweb, we’re well qualified to help you develop campaigns that deliver results — without hurting your budget.
FACEBOOK AND INSTAGRAM ADS
People are spending more time on social media than ever, and ads appear throughout their daily scroll. Don’t miss an opportunity to reach your audience where they are.
COPYWRITING
Once you win an ads auction, you want to ensure that your ads encourage people to click. We provide expert copywriting services to help you boost your clickthrough rate.
09. SEO (Search Engine Optimization)
RANK HIGHER AND REACH YOUR AUDIENCE
There are thousands of SEO “experts.” Most give you zero accountability. If you want that top spot on search engine result pages, search engine optimization (SEO) is a must-have for your business. Is your SEO strategy up to speed?
SEO AUDIT
We’ll review your existing marketing strategy and evaluate how your current efforts are impacting your results. Then, we’ll begin creating a plan of action to help you redefine and reach your goals.
KEYWORD RESEARCH
One of the top SEO problems facing most businesses is that they’re not ranking for the right keywords. We’ll help you identify the keywords that present the best opportunities for targeting.
ON-PAGE SEO
To perform their best, your pages need to be optimized for speed, content, and search engine results pages. Whether we’re building the site or helping you refine it, we’ll leverage our expertise to help you improve your on-page SEO.
LINK BUILDING
Off-page SEO refers to everything else on the web that links to your site, thereby boosting your page ranking. We’ll help you develop a strategy to achieve backlinks and promote your brand on other channels.
10. SOCIAL MEDIA
BUILD YOUR BRAND COMMUNITY
Social media is a major source of leads, but if you’re not getting engagement, you’re leaving money on the table. Want to leverage social media to grow your business? It can be an elusive, time-consuming part of your marketing efforts. But with the right strategy in place, you can harness its power to meet your sales goals.
POST DESIGN + CONTENT
Each platform has its own unique demands. A single misstep can derail your campaign. We’ll help you create posts that perform well and resonate with your audience.
INTEGRATION
Your social media channels are a powerful source of website traffic. We’ll partner with you to devise a cross-channel strategy.
INSIGHTS ANALYSIS
Everyone’s audience is different. When your followers are active and the type of content they want all have a large impact on your social media success. We’ll help you navigate your insights to refine your strategy.
Henry David Thoreau
“ The price of anything is the amount of life exchanged for it”
Basic
$699
+ $349/year
- Branding
- Web Design + Content Strategy
- WordPress
- E-commerce Design
- Basic Support & Administration
Premium
$1699
+ $849/year
- Branding
- Web Design + Content Strategy
- WordPress
- SEO (Search Engine Optimization)
- Conversion Optimization
- E-commerce Design
- Email Marketing
- Premium Support & Basic Administration
Premium Plus
$2699
+ $1349/year
- Branding
- Web Design + Content Strategy
- WordPress
- SEO (Search Engine Optimization)
- Conversion Optimization
- E-commerce Design
- Email Marketing
- Social Media
- Marketing Strategy
- Premium Support & Administration
NOTE: The price of the services may be higher due to your specific needs and requests.